No-one watching David Jones' Digital Display Windows - Sydney

David Jones Digital Display windows - Sydney CBD Australia August 2013

David Jones Digital Windows at Sydney CBD store. Midday when all office workers are out for lunch. No-one watching, no-one engaged.

Do you use digital windows to bring traffic into your store? Are you using the right messaging at the right time?

Below are some very well executed interactive window displays around the world that have taken our attention.

• Adidas Interactive Store Display window

What about this? You can try glasses even before stepping inside the store. Bloomingdales, New York City, USA.

Bloomingdales, New York City

• Repetto, Parisian Luxury shoe store

• Ebay Gift a Toy - Interactive Display Window.

• My Favourite: Hyper Island Students created - Interactive Display Window

PD: Below is a massive (size) well executed in-store digital window I spotted this year in Miami. Store: H&M, South Beach. It was impossible not to have a look at it as the store design is around this digital piece.

H & M Store, South Beach, Miami Beach - February 2013

NEXT

• Telstra Retail Connect: allows for retail chains and stores to managed timely offers, build databases of customers and even monetize displays with advertising. CCA Coca-cola is running display screens at more than 3000 stores. Telstra Retail is also doing some work for Caltex stores. Worth following its development.
• Would like to watch some of the latest interactive window displays?
• Call Mauricio - Digital Marketing Specialist & on +61481 367 711
• Check Mauricio Escobar Mármol LinkedIn profile.
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